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8 Applications of IoT in Businesses

  • Ashesh Anand
  • Nov 28, 2021
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The Internet of Things (IoT) has become a part of everyday life, ensuring that the internet is always present in some manner. This technology, when properly managed, can be extremely helpful to both the producer and the consumer. 


IoT can be utilized in the business world to improve productivity, gather new insights, and assist executives in making better, more informed decisions.


The Industrial Internet of Things (IIoT) market is expected to increase at a CAGR of 7.4% from $77.3 billion in 2020 to $110.6 billion in 2025, as more enterprises recognize the benefits.


( Must Read: Applications of IoT in Daily Life )


The first concern for many firms will be how to make use of these new technologies and build non-disruptive solutions that can be added to the network without causing significant hazards. A top IT firm can supply the answer by assisting in the development and implementation of initiatives. Following that, organizations can begin to reap some of the IoT's many benefits.


Watch this: How Industrial IoT is Transforming Manufacturing | Cognizant


How is the Internet of Things (IoT) Changing Business?


Businesses can use IoT to achieve a competitive advantage and create a better consumer experience as a result of the digital revolution. However, the advantages of the Internet of Things might go beyond increased revenue and profits. Here are ten ways that IoT is revolutionizing business for the better, and they apply to all industries:



  1. Inventory Management and Asset Tracking


Do you have trouble keeping track of and managing your inventory? Are you losing a lot of money owing to misplaced assets? Are your employees spending too much time dealing with inventory issues?


By offering some automatic control choices, IoT applications can help you manage your inventory. Similarly, using IoT to track assets in the supply chain might be a great way to find items that have gone missing in transit.


Installing Internet of Things (IoT) items and software in your warehouses and storage units might help you keep track of inventory changes. In addition, integrating surveillance systems with IoT and analytics can help prevent theft before it occurs.



  1. Perception & Data Sharing


Data collection and transmission are essential to almost every business, and IoT adoption has totally transformed how data is processed. IoT apps can track the patterns in which a user connects with the device, in addition to enabling broader access to personal data. The application becomes smarter and provides a better user experience as it learns from the patterns.


Simultaneously, IoT products assist businesses in interpreting such data in order to expand their enterprises. You can use the data to research consumer needs, the buyer cycle, the potential for improvement and inventions, and marketing and advertising strategies.


  1. Creating New Product Lines


Thanks to the predictive maintenance algorithm incorporated in the IoT platform, companies may not only manufacture products but also monitor their performance. 


The ability to move IoT data throughout an organization's ecosystem of consumers and partners opens up new avenues for innovation, such as continuous engagement and value-added services.


For example, farm equipment company John Deere uses the Internet of Things in a variety of ways to bring new and innovative goods to their consumers. 


These include self-driving tractors, intelligent farming systems, and others, in which sensors continuously monitor crop levels and soil health and provide farmers with recommendations on which crops to sow and how much fertilizer to apply.


( Must Read: E-commerce and M-Commerce - Importance and Differences )


  1. Cost-cutting


IoT devices can save on work that would otherwise be handled manually by humans in a variety of ways. Monitoring of various processes or equipment, such as heating and cooling systems, is one example. An unnecessary trip by a technician can be avoided because the data can be logged in real-time by a central system.


IoT-enabled sensors can monitor compliance with safety requirements such as air quality and temperature. Smart tracking devices can help with inventory management, and cameras and smart locks can round out your security system. The inevitability of worker redundancy is a logical result of implementing such methods.


(Speaking of Security, check out our blog on Security Analytics)


While this may be considered alarming, in the long run, an IoT-enabled workforce will adapt to provide new opportunities for everyone.


  1. Real-Time Insights on the Move


Businesses are being revolutionized by real-time data from processes, devices, and people via sensors since visibility into what is really going on can be a game-changer. We're already seeing innovation in the key industries, particularly in retail. 


Retailers can stock products on-shelf and enhance profitability with effective sales and stock management by receiving real-time buyer insights.


The Internet of Things is important for integrating objects such as systems and smart cameras so that they can function together. As a result, a company may make informed judgments, eventually obtaining business model innovations that help it achieve its objectives.


  1. Facilitate the delivery of multichannel services


Today, an omnichannel sales technique is widely accepted because it streamlines the overall purchasing experience. The Internet of Things (IoT) plays a significant role in providing this service and vastly improves the user experience. 


(Take a look at this blog to learn how User Interface (UI) is different from User Experience (UX))


Organizations or manufacturers can monitor operations, status, and service levels from remote locations thanks to the installation of sensors on internet-connected devices, and provide timely support as and when customers need it.


AWM's Smart shelf, for example, is equipped with high-definition optical sensors and edge displays, which display product pricing as well as data that sends data on actual inventory levels, enhancing the shopping experience.


  1. Accessibility, Efficiency & Productivity


These innovations will lead businesses to run cheaply and consequently, will expand the landscape intensely as insertion will be economical and manufacturing will become more feasible.


For example, IoT-powered smart desks offer the ideal workstation for employees. The smart desks learn and adjust based on personal preference to ensure individuals are set up for best comfort as well as productivity. 


These improvements will enable firms to operate more cost-effectively, resulting in a dramatic expansion of the landscape as insertion becomes more cost-effective and manufacturing becomes more possible.


Smart desks enabled by IoT, for example, provide the optimal workstation for employees. Smart workstations adapt and modify based on personal preferences, ensuring that users are comfortable and productive at all times.


  1. Enhance the customer experience


If your clients are dissatisfied with your goods, they will never supply feedback, resulting in a drop in market income.


So, what can you do to boost client satisfaction?


Building your product with the Internet of Things is a viable option. IoT assists you in quickly addressing and resolving client issues by providing improved tools to the support team for monitoring client issues. 


Furthermore, the widespread use of chatbots and artificial intelligence in conjunction with IoT focuses on customer happiness and provides business owners with a unique window into their customers' life. Chatbots analyze data and identify problems with any service or product that can be improved. 


The integration of AI in IoT operations gives customer relationship managers important data and provides customers with immediate support, allowing them to make better use of the products.


Watch this: This is I(o)T: How IoT is Transforming Business


Bottom Line


The proof for IoT's benefits is evident, and it's going to change how businesses may benefit from it. It not only boosts productivity and profitability but also ensures that clients receive the greatest services and products at the proper moment. 


Companies that have adopted IoT have seen improved commercial potential as a result of being able to respond more quickly to client needs. As a result, empowering companies with IoT devices could put you on the cutting edge of changing business customer interaction trends.

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